PRESS
"You can build a driver to fit your swing, so why not build a golf shirt to fit your frame? That's the thinking behind Vastrm (Sanskrit for "cloth") polos." (See page 21)
"Where fit, function and fashion converge, is where you'll find the sporty startup Vastrm. Vastrm's founder, Jonathan Tang, was frustrated with ill-fitting boxy polo shirts, so took a major leap of faith and set out to create the ultimate fitting shirt."
"In comparison, e-commerce YC grad Vastrm helps men buy tailored polo shirts. Customers receive a few sample shirts in the mail, and then they can use them as a basis to make measurement adjustments online - like choosing a longer sleeve length or different pockets. Once they've picked their ideal measurement a fresh, fitting batch gets shipped back to them."
"Finding a nice fitting polo shirt can be a pain, but they do exist. Companies like Vastrm make the experience a whole lot easier. And the same applies to dress shirts. I was and am a skinny dude but I used to wear pretty baggy dress shirts with the shoulder seam practically at my elbows. You need to choose the right style depending on your shape with popular choices such as slim cut, athletic cut, and classic cut."
"Y Combinator alum Vastrm has been pretty busy lately. In addition to locking up another $1 million in seed funding from A16z, SV Angels, Ignition Partners, and Will Smith (to name a few), the startup redesigned its website slightly modified its sense of purpose."
"As a modern shirt archetype the Polo has served us men well, but in terms of fit it can often be too tight, too loose, or too short. VASTRM's got it all figured out."
"If you're frustrated by ill-fitting polo shirts, know that our next guest is working on your problem. The company name means 'cloth' in Sanskrit, Vastrm creates and sells custom polo shirts. I spoke with the founder, Jonathan Tang this week, about how fit trumped even style."
"The blend of the physical and the digital is also found in Vastrm, a Web site that offers customized shirts, including a 'Home Try-On Program,' similar to what Warby Parker offers for eyeglasses. Vastrm’s founder received one of the loudest appreciative laughs of the day when he pointed to Warby Parker’s success and remarked, 'Not everyone wears glasses, but everyone wears a shirt.'"
"Vastrm - Calls itself Warby Parker for shirts. The company provides custom fitted shirts that go beyond the typical small, medium, large sizes. Users fill out an online quiz and Vastrm then determines their perfect fit. Vastrm sends shirts customers to try until they have one they are happy with. Founder Jonathan Tang's family is in the apparel business."
"Founder Jonathan Tang comes from a family that has rooted itself in the textile and garment industry over multiple generations. As a result, Tang has direct access to fabrics at lower prices than even the large department stores. And those department stores have another disadvantage for customers: They offer a skewed sizing curve, he says. So a medium here isn’t always a medium there. Tang thinks he can do better."
"You know that frustrating feeling when you order clothes online and they fit really poorly, like the target demographic is some weird mix of Kim Kardashian and Yao Ming? Vastrm, a Y Combinator summer 2012 company founded by Jonathan Tang, hopes to give you the perfect, customized fit, starting with polo shirts."